History

Year Historical Event
1930 1930
  1. Dr. Minoru Shirota succeeds in strengthening and culturing lactic acid bacteria, useful for maintaining health (L. casei strain Shirota).
1935
  1. Yakult is manufactured and introduced to the market.
1938
  1. Yakult is registered as a trademark.
1940 1940
  1. Local offices of the Association for Promotion of Preventive Bacteria Strain Shirota are established in various parts of Japan for the purpose of marketing and distributing Yakult.
1950 1955
  1. Yakult Honsha Co., Ltd. is established. (Nishi Hatchobori, Chuo-ku,Tokyo)
  2. Research Institute is established in Kyoto.
1960 1963
  1. Yakult launches its unique Yakult Lady home delivery system.
1964
  1. Yakult Co., Ltd. (Taiwan) begins operations as the company's first overseas operation base.
1967
  1. Yakult Central Institute for Microbiology Research is established in Kunitachi, Tokyo.
1968
  1. The company takes over the management of the Sankei Atoms baseball team (now the Tokyo Yakult Swallows).
  2. Yakult S/A Ind. E. Com. (Brazil) begins operations.
  3. Yakult is introduced to the market in a new plastic container.
1969
  1. Hong Kong Yakult Co., Ltd. begins operations.
1970 1970
  1. Joie fermented milk is introduced to the market.
1971
  1. The company begins the full-scale sale of cosmetics.
  2. Yakult (Thailand) Co., Ltd. and Korea Yakult Co., Ltd. begin operations.
1972
  1. New head office building is completed in Higashi Shimbashi,Minato-ku, Tokyo.
  2. Program of regular visits to senior citizens by Yakult Ladies begins.
1975
  1. Biolactis Capsules ethical drug is introduced to the healthcare industry, thereby marking Yakult's entrance into the pharmaceutical business.
  2. Sofuhl fermented milk is introduced to the market.
1978
  1. Yakult Philippines, Inc. is established.
  2. Mil-Mil fermented milk - developed through the direct culture of bifidobacteria - is introduced to the market.
  3. Yakult Swallows win first Central League championship.
1979
  1. Yakult (Singapore) Pte. Ltd. begins operations.
  2. The company verifies the anticancer effect of lactobacillus YIT 9018 and begins the development of a lactobacilli-based anticancer drug.
  3. Yakult Seichoyaku intestinal regulator - an over-the-counter medicine - is introduced to the healthcare industry.
1980 1980
  1. Company stocks are listed on the Second Section of the Tokyo Stock Exchange.
  2. Toughman health drink is introduced to the market.
1981
  1. Company stocks are listed on the First Section of the Tokyo Stock Exchange.
  2. Yakult S.A. De C.V. (Mexico) begins operations.
  3. Yakult 80 fermented milk drink is introduced to the market.
1982
  1. Mil-Mil E fermented milk is introduced to the market.
1986
  1. Fuji Susono Plant is completed for dairy-product manufacturing.
1987
  1. Facilities for the manufacture of pharmaceuticals and beverages are completed at the Fuji Susono Plant.
1988
  1. Calorian enriched nutritional liquid food product is introduced to the market.
1989
  1. Revecy S.E. Series is introduced to the market.
  2. Bifiel, fermented milk containing bifidobacteria, is introduced to the market.
1990 1990
  1. The company files an application with the Ministry of Health and Welfare for the approval to manufacture LC9018 immunitherapeutic anticancer agent (product name, Lemonal Injection).
1991
  1. P.T. Yakult Indonesia Persada begins operations.
  2. Representative office is opened in Amsterdam, Netherlands.
  3. Yakult 80 Ace fermented milk drink is introduced to the market.
1992
  1. Bioscience Research Foundation is established.
1994
  1. Yakult Australia Pty. Ltd. and Yakult Nederland B.V. begin operations.
  2. The manufacture of irinotecan hydrochloride, a cancer chemotherapeutic agent, is approved, and the drug is introduced to the healthcare industry under the brand name of Campto.
  3. The company receives the Minister for Health and Welfare Award for distinguished volunteer service on behalf of the program of regular visits to senior citizens.
1995
  1. Yakult Belgium S.A./N.V. begins operations.
  2. The sale of the CPT-11 chemotherapeutic anticancer drug is approved in France as a therapeutic drug for progressive recurrent intractable colorectal cancer.
  3. Parabio Series premium-quality skincare product line is introduced to the market.
  4. Yakult BL Seichoyaku intestinal regulator - which combines bifidobacteria and lactobacilli - is introduced to the market.
1996
  1. Yakult Europe B.V. is established.
  2. Yakult UK Ltd. and Yakult Deutschland GmbH begin operations.
  3. Yakult Fuji Distribution Center is completed.
  4. The sale of the CPT-11 chemotherapeutic anticancer drug is approved in the U.S. as a therapeutic drug for progressive recurrent intractable colorectal cancer.
1997
  1. Fuji Susono Plant receives ISO9002 certification.
    *(The ISO9002 standard, as a result of ISO standard revisions, was integrated into the ISO9001 standard as of October 2002.)
  2. Yakult Argentina S.A. begins operations.
  3. The company receives the Minister for Agriculture, Forestry, and Fisheries Award (in the Consumer Division) at the Excellent Corporations of Food Industry Awards.
  4. Revecy-N Series skincare product line is introduced to the market.
1998
  1. Ten Yakult Honsha plants and one subsidiary plant receive HACCP approval.
    *All the food plants (ten Yakult Honsha plants and nine subsidiary plants)had obtained approval as of October 2001.
  2. Yakult is approved by the Ministry of Health and Welfare for labeling as Foods for Specified Health Uses.
  3. Bansoreicha is introduced to the market.
  4. Spherex arterial embolization material is introduced to the healthcare industry.
  5. Yakult 80 Ace, Yakult LT, Joie, Mil-Mil, and Mil-Mil E are approved by the Ministry of Health and Welfare for labeling as Foods for Specified Health Uses.
1999
  1. Yakult 400 fermented milk drink is introduced to the market.
  2. Bifiel, Yakult 400, and Sofuhl are approved by the Ministry of Health and Welfare for labeling as Foods for Specified Health Uses.
  3. The cancer prevention efficacy of L. casei strain Shirota is announced at the 58th General Meeting of the Japan Cancer Society.
  4. Kyoto plant receives ISO14001 certification.
2000 2000
  1. Bansoreicha is approved by the Ministry of Health and Welfare for labeling as Foods for Specified Health Uses.
  2. The company receives an award from the Nihon Shokuryo Shimbun (Japan Food Stuff Newspaper) for contributions to the development of the food industry during the 20th century.
2001
  1. Purela soft yogurt is introduced to the market.
  2. 21st century Food and Health Forum is held. (subsequently held annually)
2002
  1. World's first Automatic Intestinal Flora Analysis System is developed.
  2. Guangzhou Yakult Co., Ltd. begins operations.
2003
  1. Kurozu Drink is introduced to the market.
  2. Campto Injection wins the Chairman's Prize from Japan Institute of Invention and Innovation.
2004
  1. Yakult (Malaysia) Sdn. Bhd. begins operations.
  2. Entered into a strategic alliance with Groupe Danone.
  3. Sales of Yakult are begun in New Zealand.
  4. Pretio, a fermented milk drink is introduced to the market.
  5. Shanghai Yakult Co., Ltd. begins operations.
  6. Sales of Yakult are begun in Ireland.
  7. Yakult 300V is introduced to the market.
2005
  1. Research center is established in Europe (Belgium).
  2. Yakult (China) Co., Ltd. is established to oversee operations in China.
  3. Oxaliplatin, a cancer chemotherapeutic agent for the treatment of advanced colorectal cancer, is approved under the name of Elplat.
  4. Co-sponsored the FINA World Swimming Championships as an Official FINA Partner.
  5. Decision made to enter the Indian market in alliance with Groupe Danone.
  6. Three types of Bifiene, the new yogurt drink, are introduced to the market.
  7. Shanghai Yakult Marketing Co., Ltd. begins operations.
  8. Yakult Oesterreich GmbH begins operations.
2006
  1. Sofuhl LCS 100 is introduced to the market. Approved for labeling as Foods for Specified Health Uses.
  2. The name of Yakult's line of beauty products was changed to Yakult Beautiens.
  3. The process of acquiring ISO9001 and ISO14001 certification of marketing companies begins (integrated certification).
  4. Our new corporate slogan is decided: In order for people to be healthy, everything around them must also be healthy.
  5. Beijing Yakult Marketing Co., Ltd. begins operations.
  6. Yakult 300VLT is introduced to the market.
  7. The Yakult Crime and Disaster Prevention Council is established and a memorandum of understanding is concluded with the Tokyo Metropolitan Police Department regarding crimeprevention.
2007
  1. Yakult Italia S.r.l. begins operations.
  2. Local representative office of Yakult established in the United Arab Emirates (UAE).
  3. Yakult Iwate Plant is completed.
  4. Sales of Yakult are begun in California, USA.
  5. Yakult Vietnam Co., Ltd. begins operations.
2008
  1. Yakult Danone India Pvt. Ltd. begins operations.
  2. Shonan Cosmetics Plant is completed. Conducted tour begin.
  3. BF-1, a new type of fermented milk drink, is introduced to the market.
  4. Chosei Tonyu Kokusandaizu Shiyo (Recognized as a Food for Specified Health Uses) is introduced to the market.
  5. Yakult SHEs is introduced to the market.
  6. Yakult 400LT is introduced to the market.
  7. Sales of Yakult are begun in the Central American country of Belize.
  8. Yakult receives a 2008 Good Design Long Life Design Award (G-Mark).
2009
  1. Yakult Calorie Half is introduced to the market.
  2. Revecy White is introduced to the market.
  3. Yakult SHEs Hard Type is introduced to the market.
  4. Joie container wins AsiaStar Award followed by WorldStar Award.
2010
  1. New version of bifidobacteria beverage Mil-Mil is introduced to the market.
  2. A water soluble formulation of the anticancer drug Elplat is introduced to the market.
  3. Average global sales of dairy products surpass 30 million bottles per day.
  4. Fermented milk drinks are recognized as a Codex international food standard.
  5. The preventive effect of Yakult against acute diarrhea in children is confirmed in a study performed jointly with the National Institute of Cholera and Enteric Diseases in India.
  6. The construction of the Hyogo Miki Plant is started.
  7. The Internet exclusive ikitel series is introduced to the market.
  8. Mil-Mil S is introduced to the market.
  9. The three-dimensional trademark for Yakult containers is recognized.
2011
  1. The long-term business management vision “Yakult Vision 2020” is formulated.
  2. Yakult publishes a thesis on its research agenda in the integrated science magazine Nature.
  3. Tianjin Yakult Co., Ltd. begins operations.
  4. The packaging for “ikitel” wins the Cosmetics Packaging Category Award in the Japan Packaging Contest 2011.
  5. Campto wins the Science Award from the Japanese Cancer Association.
  6. Fukushima Plant, Ibaraki Plant, and Saga Plant acquire ISO9001:2008 certification through an external audit.
  7. The new plant building of Fukushima Plant is completed.
2012
  1. “Mitsuboshi Factory” is born as a new brand. CHOBI, the first product, is introduced to the market.
  2. Yakult launches space-based activities under Yakult Space Discovery Project.

Company Profile

  • Philosophy
  • Yakult Honsha A Company Profile
  • Organization Chart
  • Board of Directors & Auditors
  • History
  • Overseas Operations